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An introduction to Cloud Storage

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When it comes to storing data, cloud storage is more popular than ever. But what exactly is it?

In simple terms, the ‘cloud’ is basically the internet. So anything stored remotely online falls under the category of cloud storage. Before the days of super-fast internet connections, storing your business’ data on the internet was simply not practical. But in recent years, all that has changed. The speed of internet connections and the costs involved have improved significantly to the point where it is an incredibly feasible option for any modern business.

So what are the advantages of cloud storage and why is it right for you?

First and foremost, cost.

Everyone knows how important it is to hold full backups of your data. Backing up your data locally is not always cheap as there are multiple costs involved. When you factor in the hardware needed; tape drives, tapes, external hard drives and so on, it all starts to add up. Additional to this are the electricity costs, maintenance costs, plus the time and cost involved in an employee managing the backups and replacing tapes. With cloud storage, these costs are dramatically decreased. The hardware is managed remotely by the data centre hosting your data and increasing storage space is quick, simple and cheap.


With sensitive and business critical data, it is best practise to keep a copy of this data off-site. In the event of a disaster in your office, you will know that a copy of your data is always safe and available. Cloud storage providers encrypt your data as it is being transmitted and stored to ensure that no unauthorised retrieval of this information is possible. This extra layer of security is peace of mind for any business.

Data retrieval.

With your data stored on the cloud, it is incredibly easy to share files with anyone inside or outside of your business, on a range of devices, as and when required. The ease in which your data can be retrieved also helps in the case of a disaster or other form of data loss. Restoring a file, folder or entire file system is just a few clicks away. The process of managing tapes and going through long data retrieval processes is all but eliminated.


This could also be considered a cost advantage, as no additional hardware is required for you to store your data on the cloud. With everything stored remotely, you can free up space in your office and it is one less bit of hardware to worry about.

These four points are important factors to consider for any business who is looking to address their storage needs. In my next article I plan to elaborate on some of the cloud storage providers out there and talk about the advantages/disadvantages of each.

Priority One – Cloud Support


Debbie Abbott

With a background in Marketing and Media, Debbie manages our digital marketing initiatives and provides valuable blog content for those of us a little less-technical.

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